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Timothy Caulfield

How Fake Science Sells Wellness nytimes.com/2023/07/26/well/li

Me: 'scienceploitation' = "how brands borrow language from emerging areas of science to market unproven products."

And don't fall for "single study" syndrome. Body of evidence!

How to Spot False Claims in Your Wellness Products

Dubious claims in product marketing are everywhere.…

The New York Times